The scientific research potential of vir
The scientific research potential of virtual worlds Bainbridge, William Sims. 2007. The scientific research potential of virtual worlds. Science 317 (5837):472–476.
Cited in Connected Play: In July 2007, virtual worlds made the cover of Science magazine (Bainbridge 2007), with William Bainbridge emphasizing the research potential of virtual worlds for scientists conducting virtual laboratory experiments. Virtual worlds offer elec- tronic environments for people to viably work and interact and thus allow for cer- tain studies of economic and social behaviors that may be otherwise difficult to implement with human participants.